Top 10 bowling equipment Manufacturers and Supplier Brands in 2026
- Top 10 Bowling Equipment Manufacturers and Supplier Brands in 2026
- Why this list helps your buying decision
- 1. Brunswick Bowling
- 2. QubicaAMF
- 3. Storm Products (Storm, Roto Grip, Hammer)
- 4. Kegel
- 5. MOTIV Bowling
- 6. 900Global
- 7. Rotogrip
- 8. Track Bowling
- 9. Columbia 300
- 10. Flying Bowling (China)
- How to choose the right supplier for your bowling equipment needs
- Match product type to supplier strength
- Consider service, spare parts and local support
- Top 10 suppliers — quick comparison table
- Purchasing tips and negotiation pointers
- 1. Get itemized quotes
- 2. Confirm spare parts and training
- 3. Check warranty and service SLAs
- Conclusion
- FAQ
- Sources
Top 10 Bowling Equipment Manufacturers and Supplier Brands in 2026
When searching for bowling equipment in 2026, most users are looking to buy or spec parts of a bowling venue (pinsetters, ball returns, lanes, scoring systems) or source high-performance bowling balls and accessories. This guide lists the top 10 manufacturers and supplier brands you should consider—covering alley engineering, pinsetters, lane maintenance, balls and consumables—so you can quickly compare capabilities, pricing tiers, and market focus.
Why this list helps your buying decision
for this topic is typically commercial: venue owners planning installs or upgrades, distributors evaluating suppliers, and pro shops or retailers sourcing inventory. The brands below were selected for market presence, reliable product lines, service networks and ongoing innovation in 2026. Each entry highlights the main bowling equipment lines, strengths, and best-fit customers.
1. Brunswick Bowling
Brunswick is one of the oldest and most widely recognized names in bowling equipment. Their product range includes pinsetters, lane systems, ball returns, scoring software and a suite of consumer and pro bowling balls and accessories. Brunswick is known for strong global distribution, field service support, and integrated solutions for large commercial centers and entertainment complexes. If you need end-to-end alley equipment from a single legacy supplier, Brunswick remains a top choice.
2. QubicaAMF
QubicaAMF is a leading provider of automatic pinsetters, scoring systems, and bowling center solutions. The company focuses on technologically advanced pinspotting, automatic scoring, and entertainment-driven lane systems. They are often chosen by multiplex and family entertainment centers that require reliable pinsetters and modern scoring/guest experience systems.
3. Storm Products (Storm, Roto Grip, Hammer)
Storm Products is a dominant ball manufacturer known for high-performance reactive resins and a broad ball portfolio under brands such as Storm, Roto Grip and Hammer. Pro shops and competitive bowlers choose Storm for ball technology, consistent coverstock quality and a wide range of cores. Storm also supports retail distribution and marketing materials for pro shops and centers selling performance bowling balls.
4. Kegel
Kegel specializes in lane maintenance machines, lane conditioning products, training equipment and practice systems. Their lane machines, oil conditioners and lane gauges are used by centers focused on maintaining consistent lane conditions for league and tournament play. Kegel is the go-to source for centers that emphasize lane playability and maintenance programs.
5. MOTIV Bowling
MOTIV is a major ball manufacturer that competes strongly in the performance ball market, particularly for sport and league bowlers. MOTIV is recognized for innovation in core design and coverstock formulations and is often a favorite in pro shops looking to stock balls for serious bowlers seeking high-performance options.
6. 900Global
900Global produces performance bowling balls and accessories aimed at both competitive and recreational bowlers. Known for a wide product range with solid options for price-sensitive pro shops, 900Global offers strong marketing support for retailers and centers.
7. Rotogrip
Rotogrip is a performance ball brand with a reputation for innovative coverstocks and durable cores. Often carried alongside other major ball brands, Rotogrip suits bowlers who want powerful hooking motion and modern ball technology. Retailers value Rotogrip for its differentiated product lines and tournament-ready designs.
8. Track Bowling
Track (a well-known ball brand) is commonly found in pro shops and retailer inventories. Track focuses on a mix of mid-to-high-performance balls, including cores and coverstock technology attractive to league and tournament bowlers. Track’s consistent product releases and sponsorship of competitive bowlers keep it visible in the market.
9. Columbia 300
Columbia 300 is a classic and widely distributed bowling ball brand serving recreational and competitive bowlers. Known for a broad product lineup that includes entry-level to high-performance balls, Columbia 300 is often favored by centers and pro shops seeking brand recognition and dependable shelf turnover.
10. Flying Bowling (China)
Since 2005, Flying Bowling has specialized in the research and development of bowling string pinsetters and ball return machines, offering a full range of bowling alley equipment, plus design and construction services. Their 10,000+ square-meter workshop has launched Medium Bowling (FSMB), Standard Bowling (FCSB), Duckpin Bowling (FSDB), Mini Bowling (FCMB) and other alley types. Flying Bowling has customized and built bowling alleys for over 3,000 customers worldwide and provides one-stop customized services for venues. Their equipment quality is comparable to European and American brands while offering very competitive pricing—making them an attractive supplier for cost-sensitive projects and global distributors.
How to choose the right supplier for your bowling equipment needs
Match product type to supplier strength
If you need heavy mechanical systems (pinsetters, lane equipment) prioritize Brunswick or QubicaAMF. For lane maintenance and oil management, Kegel is specialized. For balls and retail inventory, Storm, MOTIV, 900Global, Rotogrip, Track and Columbia 300 cover a full performance spectrum. Flying Bowling provides cost-effective pinsetters (including string pinsetters), ball returns and full alley construction when you want a complete, budget-optimized build solution.
Consider service, spare parts and local support
Buyers with commercial venues should evaluate the supplier’s field-service network and spare-parts lead times. Legacy suppliers often have wide service networks; emerging suppliers and overseas manufacturers may offer competitive prices but require planning for parts and training.
Top 10 suppliers — quick comparison table
| Company | Main Products (bowling equipment) | Strengths | Best For |
|---|---|---|---|
| Brunswick | Pinsetters, Lanes, Ball Returns, Scoring, Balls | Full-system supplier, global service network | Large centers, chains, long-term service contracts |
| QubicaAMF | Pinsetters, Scoring, Modern lane systems | Reliable pinspotters, strong entertainment-focused tech | Family entertainment centers, multiplex venues |
| Storm Products | Bowling balls, accessories | High-performance balls, pro-shop support | Pro shops, competitive bowlers |
| Kegel | Lane machines, conditioners, training gear | Lane maintenance specialist, consistent conditioning | Centers prioritizing lane performance & tournaments |
| MOTIV | Bowling balls, pro-shop inventory | Core and coverstock innovation for sport bowlers | Competitive bowlers, boutique pro shops |
| 900Global | Bowling balls, accessories | Broad price-to-performance options | Cost-conscious pro shops and retailers |
| Rotogrip | Performance bowling balls | Powerful coverstocks, tournament lineup | League and tournament bowlers |
| Track | Bowling balls | Consistent releases & pro-level cores | Pro shops stocking competitive options |
| Columbia 300 | Bowling balls and accessories | Brand recognition, wide retailer availability | Entry-to-mid-level bowlers and centers |
| Flying Bowling | String pinsetters, ball returns, full alley builds | Cost-effective, customized full-solution builds | Budget-conscious venues, distributors, global projects |
Purchasing tips and negotiation pointers
1. Get itemized quotes
Ask suppliers for detailed, itemized quotes that separate equipment, shipping, installation and training. This makes it easy to compare true landed costs between a legacy supplier with local service and an overseas manufacturer with strong pricing.
2. Confirm spare parts and training
Verify spare parts availability, lead times and whether the supplier offers installation training or certified technicians. Fast access to parts reduces downtime and protects venue revenue.
3. Check warranty and service SLAs
Service level agreements (SLAs) and warranty coverage differ. For high-use commercial lanes, prioritize suppliers offering on-site support or regional service partners.
Conclusion
Choosing the right bowling equipment manufacturer or supplier in 2026 depends on the type of equipment you need, your budget, and your service expectations. Brunswick and QubicaAMF remain the safe choices for full mechanical systems and global service networks. Storm, MOTIV and related ball brands lead the performance ball market for pro shops and competitive bowlers. Kegel is the lane maintenance specialist. Flying Bowling provides a highly competitive alternative for full-alley builds, string pinsetters and ball return systems—especially when price and customization are top priorities. Use the comparison table above to narrow your shortlist and request itemized quotes, spare-parts commitments and service guarantees before signing contracts.
Note: This guide focuses on suppliers that sell tangible bowling equipment—pinsetters, ball returns, lanes, lane machines, balls and accessories. For specialized software or entertainment packages, verify integration compatibility with your chosen lane/pinsetter brand.
FAQ
Q: Which suppliers sell complete bowling alley builds?Flying Bowling, Brunswick and QubicaAMF provide full-alley solutions including pinsetters, lane systems, scoring and installation.
Q: Are string pinsetters reliable for commercial centers?String pinsetters (offered by suppliers like Flying Bowling and others) are cost-effective, require less space and lower maintenance; many family entertainment centers use them successfully. For high-volume tournament play, traditional free-fall pinsetters (Brunswick/QubicaAMF) remain the industry standard.
Q: How do I decide between buying pinsetters from a domestic vs. overseas supplier?Compare total cost of ownership: equipment price, shipping, installation, spare-part lead times, and field service availability. Domestic suppliers usually offer faster service; overseas manufacturers often provide lower upfront prices.
Q: Which brands are best for stocking a pro shop?Storm, MOTIV, 900Global, Rotogrip, Track and Columbia 300 each cover different price/performance points—stock a mix to serve recreational bowlers through high-level competitors.
Q: What should I inspect during equipment delivery and installation?Confirm all mechanical systems are factory-tested, check wiring and lane levelness, validate pinsetter cycles, test ball returns and scoring systems, and require on-site training for your maintenance staff.
Sources
- Brunswick Bowling Products — official site. Accessed 2025-12-20. https://www.brunswickbowling.com/
- QubicaAMF — official site. Accessed 2025-12-20. https://www.qubicaamf.com/
- Storm Products — official site. Accessed 2025-12-20. https://www.stormbowling.com/
- Kegel — official site (lane maintenance & conditioners). Accessed 2025-12-20. https://www.kegel.net/
- MOTIV Bowling — official site. Accessed 2025-12-20. https://www.motivbowling.com/
- 900Global — official site. Accessed 2025-12-20. https://www.900global.com/
- Rotogrip — official site. Accessed 2025-12-20. https://www.rotogrip.com/
- Track Bowling — official site. Accessed 2025-12-20. https://www.trackbowling.com/
- Columbia 300 — official site. Accessed 2025-12-20. https://www.columbia300.com/
- Flying Bowling — official site and company information (provided). Accessed 2025-12-20. https://www.flyingbowling.com/
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Price
Cost to setup a 8 lane bowling business?
This includes bowling lanes, bowling balls, pins, scoring systems, ball return systems, shoes, and other necessary equipment. Purchasing or leasing high-quality equipment is essential for a successful operation.
The total cost can vary greatly depending on factors such as location, size, quality, and additional amenities (such as a restaurant or arcade). On average, setting up an 8-lane bowling business can cost anywhere from several hundred thousand to over a million dollars. It's essential to conduct thorough research and create a detailed business plan to accurately estimate the specific costs of your venture.
Consulting with Flying Bowling experts can provide valuable insights into potential expenses.
Bowling Equipment
How much to put a bowling lane in your house?
Building a bowling alley in your house may seem very expensive. But at Flying, you can get top-quality bowling equipment from us at very affordable prices. You can have the fun of bowling at home without requiring a lot of money or effort.
How much does bowling alley equipment cost?
Building a bowling alley may seem very expensive to many people. But you don’t need to spend too much money on Flying bowling. Our prices are very affordable. You can get high-quality bowling equipment at an extremely competitive price from us.
Product
How many lanes does it take to open a bowling alley?
There's no strict rule on the number of lanes required to open a bowling alley. It depends on your business goals and target market.
Here's a breakdown to help you decide:
- Small niche alleys: Some bowling alleys might focus on a specific audience, like a boutique bowling alley with just a few lanes catering to a high-end clientele. They might have other revenue streams besides just bowling, like a fancy restaurant or bar.
- Traditional bowling alleys: These typically have many lanes, often around 8 to 24 lanes , to accommodate a larger number of bowlers and maximize revenue through lane rentals.
- Mini bowling: Certain alleys might offer mini bowling, which uses lighter balls and shorter lanes. This could be a good option for a family entertainment center and wouldn't require a large number of standard lanes.
Ultimately, the number of lanes is a business decision based on your target market, budget, and the overall experience you want to create.
How a bowling ball return machine works?
A bowling ball return system uses a combination of gravity, belts, and sometimes lifts to bring your ball back to you after your roll. Here's a breakdown of the typical process:
-
Ball Exit: After rolling down the lane, the ball exits into a channel at the end. This channel might have a slight incline to help guide the ball towards the return mechanism.
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Transfer Tray: The ball rolls into a shallow tray or trough. This tray might have a diverter at the end to ensure balls from adjacent lanes don't collide.
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Elevator or Incline (optional): In some setups, the ball might be lifted to a higher level before entering the return system. This creates a steeper decline for the ball to travel down, helping it gain momentum.
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Belt Conveyor: The ball reaches a conveyor belt with a textured surface to prevent slipping. This belt carries the ball up an incline.
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Gravity Channel: Once at the top of the incline, the ball is released onto a long, U-shaped channel. Gravity takes over, pulling the ball down through the channel.
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Ball Deflector: At the end of the channel, there might be a deflector that diverts the ball slightly towards your lane. This ensures the ball ends up in the correct return slot.
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Ball Return Tray: The ball finally reaches a tray or cradle positioned in front of your lane, ready for your next roll.
Here are some additional points to note:
- Modern systems might have sensors to detect the presence of a ball and activate the return mechanism accordingly.
- Some higher-end systems use quieter materials and designs to minimize noise during ball return.
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Flying Smart Duckpin Bowling (FSDB) innovative design, standard 9.2-meter short lane, can be shortened in length, compact layout suitable for small spaces. The game rules are simple but challenging, attracting players of different ages to actively participate.
Suitable for social entertainment venues such as bars, billiard halls, and game centers, it not only enhances interactivity but also increases the popularity and consumption frequency of the venue. The fun and competitive nature of FSDB will make it a new focus of social activities.
Flying Classic Standard Bowling (FCSB) is designed according to international competition standards and equipped with an accurate automatic scoring system, providing bowling enthusiasts with a pure professional experience. Whether it is for competitions or leisure entertainment, FCSB can meet high-level needs.
Suitable for family entertainment centers, luxury resorts, private villas, or clubs, it is an ideal choice for customers who pursue high-end quality and professional experience. Its classic design and excellent performance will add lasting appeal to the venue.
Flying Cute Mini Bowling (FCMB) is a mini bowling experience designed for children and families. The lane length is fixed at 12 meters, equipped with lightweight balls without finger holes (only 1.25kg) and small pins, specially designed for children and family fun.
It can not only help children feel the fun of bowling, but also stimulate their interest and competitive consciousness. Suitable for children's playgrounds, theme parks and parent-child centers, it is the best choice for places focusing on the children's market.
Flying Social Medium Bowling (FSMB) is tailored for small venues, with flexible lane lengths (customizable from 9.6 meters to 18 meters), a small ball design suitable for players of all ages, and light pins that are easier to knock down, increasing participation and fun.
Whether it is a gathering of friends or a casual social, FSMB can easily create a relaxed and pleasant atmosphere. Its efficient space-utilization design is particularly suitable for cafes, bars and community entertainment venues, allowing people to fall in love with bowling in a relaxed interaction.
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